Disney Stores celebrate Aladdin UK release with Make-A-Wish partnership – ToyNews

Walt Disney Studios is celebrating the release of its live action adaptation of Aladdin in the UK and Europe with a Make-A-Wish collaboration...

Mattel celebrates first female Grand Prix winner in fight against gender...

Mattel is once again looking to tackle the issue of gender stereotypes, this time by putting the power of its popular Matchbox brand...

Learning Resources celebrates 25 years of innovating educational play – ToyNews

Learning Resources, the company that started out on the living room floor in a house in King’s Lynn, is celebrating 25 years of...

BLE 2019 to celebrate the British and European animation industry –...

Brand Licensing Europe will be shining a spotlight on the British and European animation industry this year, with a special pavilion and keynote...

“We’ll always be a toy business first” – ToyNews

Mattel’s head of digital Andrew Chan sees a big future in apps and gaming for the global toymaker and its brand portfolio, despite...

WildBrain appoints new director of strategy and innovation – ToyNews

The digital kids’ network WildBrain has appointed Elia Bouthors to the position of strategy and innovation director, effective immediately. In this newly created role,...

Jazwares named master toy partner for US YouTube star Blippi –...

Jazwares has been named the master toy partner for the popular YouTube star Blippi, charged with building a line around some of the...

FAO Schwarz to open in Dublin with Arnotts department store partnership...

The US toy store FAO Schwarz is to open a 6,000 sq ft shop in Dublin department store Arnotts as part of a...

Little Tikes celebrates success of World’s Biggest Play Date – ToyNews

Little Tikes is celebrating the success of its World’s Biggest Date this past weekend, an event that welcomed thousands of adults and children...

More than 800 companies donate to Spielwarenmesse’s charity support campaign –...

Around 800 companies who exhibited at Spielwarenmesse earlier this year have made donations spanning cuddly toys to traditional board games to numerous welfare...

Pokémon promos launch into Hamleys and Harrods as Detective Pikachu hits...

The Pokémon Company International  has teamed up with the iconic stores, Hamleys and Harrods, for a raft of Pokémon activity, coinciding with the...

Hot Wheels’ construction toy meets video game TechMods is on Indiegogo...

Mattel has turned its attention to the crowdfunding platform, Indiegogo to launch its new connected play offering, Hot Wheels TechMods Accelo GT. The latest...

Disney-Pixar release latest Toy Story 4 trailer – ToyNews

Disney has released the second full-length trailer for this summer’s Toy Story 4, offering audiences a better idea of just who Duke Caboom...

Green Board Games takes headline sponsor at AKO charity’s Autism’s Got...

Green Board Games has further supported the Anna Kennedy Online Charity, having taken headline sponsorship of the organisation’s annual hit production Autism’s Got...

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